From SMS to RCS to RBM: Evolving Customer Experiences in Messaging
In today’s rapidly evolving digital era, businesses are increasingly reliant on innovative strategies to connect effectively with their customers. A2P (Application-to-Person) messaging has emerged as a crucial tool, facilitating direct communication through SMS, WhatsApp, and other messaging platforms. However, the introduction of Rich Business Messaging (RBM) is poised to transform this landscape significantly, promising a…
Read article
How Long Passwords and Complex Characters Help Protect You
In today’s digital age, the security of your online accounts is more important than ever. Cybercriminals are constantly devising new methods to break into systems and steal personal information. One of the most effective ways to safeguard your online presence is by using strong passwords. But what exactly makes a password strong? The length of…
Read article
Understanding RCS Messaging: A Comprehensive Guide
Rich Communication Services (RCS) is revolutionizing the way businesses and customers interact. Built as a replacement for SMS, RCS brings the advanced features of Apple’s iMessage to Android users. Although conceived roughly 15 years ago, its widespread adoption has surged recently due to mainstream news outlets and tech events, boasting over one billion monthly active…
Read article
A Monumental Day for RCS: Apple’s Adoption and the Future of Messaging
In a significant yet understated announcement, Apple has confirmed its support for the latest GSMA standard, including the Universal Profile. This pivotal development means that Apple will now support advanced business messaging features, aligning with the broader mobile ecosystem. North American and European carriers have been diligently working towards this launch, and more details are…
Read article
Different Types of SMS Scams and the Best Way to Avoid Them
In our modern digital era, communication is more convenient and instantaneous than ever. However, this convenience brings its own set of risks. Among the most prevalent threats are SMS scams, which have become increasingly sophisticated over the years. These scams aim to deceive individuals into revealing personal information, making payments, or downloading malicious software. Understanding…
Read article
M360 GSMA LATAM
The Starting Point Towards a Digital Future The M360 LATAM 2023 conference brings together regional and global leaders from the technology, mobile, governmental, and industrial ecosystems to discuss how to harness the power of technology and work towards a better future for everyone. Connectivity is a cornerstone of our modern world, impacting nearly every sector.…
Read article